James grew up in the Seattle area and attended Lakeside School. He was recruited to play football at the University of Redlands, where he lettered and was honored with a scholar-athlete distinction. Knowing his battered shoulders would be better off without the constant grind necessary of an offensive lineman, he transferred to the University of Washington. There he received an undergraduate business degree, and, later, his MBA.
The UW sales program placed him in an internship at Entercom giving him the cherished opportunity to work with the Mariners broadcast team and HOF broadcaster Dave Niehaus. That introduction to the business sports inspired James to launch Epic Seats, a ticket brokerage based in Seattle with national scope. In 2015 Epic formed Zero Hero, a marriage of its consignment business and world class ticketing management software. In May 2017, Zero Hero was acquired by Ticketmaster resale to attract ticket brokers to list directly on TM's platform.
James continues to lead and grow Epic in the secondary ticketing industry, which has seen rapid change and technology innovation. Ticketing has given James so much, but he is most proud how Epic Seats has been able to give back to organizations like Seattle Children’s Home (Navos), the Moyer Foundation, Ronald McDonald House, Seattle Works, Treehouse, Boys and Girls Clubs plus many smaller charities.
James can be found at any Seattle-area sporting event rooting on the home team. He is passionate about family, travel, snowboarding, pickleball, enjoying the outdoors, and of course sports/concerts.
He and his wife are continually finding excuses to travel to distant sporting events to feed this obsession.He lives with his wife, Aimee, and their two children, Spencer & Lauren, in a Seattle neighborhood 15 minutes from the Stadiums